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Case Studies
SEO Success Stories
Every business is unique, and so is every SEO challenge. Ken Floyd has helped companies across diverse industries achieve measurable improvements in search visibility, organic traffic, and revenue. These case studies highlight real results from real engagements.
E-Commerce Revenue Growth
A mid-sized e-commerce retailer was struggling with declining organic traffic after a poorly executed site migration. Ken conducted a comprehensive technical audit that identified over 200 broken redirects, duplicate content issues, and crawl budget waste. Within 4 months, organic traffic recovered. Within 12 months, the client saw a 215% increase in organic revenue and achieved first page rankings for 47 high-commercial-intent keywords.
Local Service Business Visibility
A professional services firm was invisible in local search results despite serving the area for over 20 years. Ken implemented local SEO optimization including Google Business Profile enhancement, citation building, review strategy, and locally-focused content development. Results included top 3 local pack rankings, 180% increase in phone calls from organic search, and a 4.8 star average rating.
B2B Lead Generation
A B2B software company had invested heavily in content but was seeing minimal organic traffic or leads. Ken’s content audit revealed opportunities to consolidate thin content and develop a topic cluster strategy. Within 8 months, organic traffic increased 340%, organic became the #1 lead source, and cost per lead dropped 50% compared to paid channels.
Frequently Asked Questions
How long does it take to see SEO results?
Most clients see measurable improvements within 3-4 months, with significant results typically occurring between 6-12 months. The timeline depends on the competitive landscape, site history, and scope of work.
What industries do you work with?
Ken has experience across e-commerce, professional services, B2B software, healthcare, real estate, and local businesses. Each engagement is customized to the specific industry and competitive environment.
What makes your approach different?
Ken focuses on sustainable, white-hat techniques that build long-term authority rather than quick fixes that risk penalties. Every strategy is data-driven and tied to measurable business outcomes.
About the Author
Ken Floyd is a certified SEO professional with credentials from Google Analytics, Google Ads, and SEMrush Academy. Based in Dallas, Texas, Ken has helped clients including Fortune 500 companies, startups, and small businesses across industries like healthcare, e-commerce, SaaS, and professional services. He is a member of the Search Engine Marketing Professionals Organization (SEMPO) and regularly speaks at events including WordCamp, Digital Summit, and Content Marketing World. Ken holds a degree from Texas State University and has been featured in publications including Search Engine Journal, Moz Blog, and Marketing Land. His methodology combines data from tools like Google Search Console, Ahrefs, and Screaming Frog to deliver measurable ROI for clients nationwide.